Loyalty Analytics

Why Improve Brand Loyalty?

The need to secure quickly depleting loyalty cannot be emphasized more. But do not fall prey to loyalty program naysayers. They might not have heard about loyalty analytics which is solely responsible for setting a robust program in place or enhancing existing loyalty programs.

The power of data, capitalized by our customized loyalty algorithms dive deep and suggest ways to improve your program’s efficacy.

60% can be the spike in profits if customer retention can be increased by 5%

60 - 70% is the probability of selling to your current customer, as opposed to 5-20% to a new customer

84% of respondents said they were likely to select retailers offering loyalty programs

How Does the Solution Work?

ComTec’s Solutions uses the combined power of legacy and current data, including high-performing aspects of the loyalty program, customer behaviour patterns and more. Then, we apply predictive analytics and recommendation engines to crunch the data analyzed to identify strong and weak areas, allowing you to strategize.

This gives you valuable insights to modify existing offer rates or reward points, and make the programs sell better, resulting in a win-win scenario.

Some of the key insights this solution provides include:

  • How your loyalty programs are faring currently?
  • If you aren’t running a program, we show facts to launch one
  • Which offers from the program are customers highly using
  • Insights where customers lose interest in the loyalty funnel process
  • Products that are selling well, but not included in the loyalty accrual process
  • Insights why customers are not burning as much as they are earning points
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How ComTec’s can help...

How UnlockInsight’s can help...

Why ComTec Team?

  • We assist you with the detailed and deployable solutions that lead to increased new revenue opportunities.
  • We provide business insights which will help you take decisions with exemplary precision.
  • Our Insights help you design strategies to beat the competition and achieve specific business goals.