Customer Analytics For Restaurant Industry

Customer Analytics For Restaurant Industry


 

Average Order By New & Repeat Customers

Average order by new & repeat customers give you the insights of average amount spent in an order by new and repeat customers. This insight is helpful for the sales and marketing teams to get into details and plan out the right actions for increasing the customer's share of wallet.

Average Order by New-Repeat Customers
Orders Distribution by Daytime

Orders Distribution By Daytime

Order distribution by daytime gives you a detailed picture of the busy timings in a typical day of the restaurants. This insight is very helpful while planning of staff optimisation and the promotions. 

Orders Distribution By Weekday

Order distribution by weekday gives you a week wise overview of the busy days in a typical week of the restaurants. This insight is very handy while planning of staff optimisation and the promotions.

Orders Distribution by Weekday
Customer Lifetime Value (CLV)

Customer Lifetime Value (CLV)

Customer lifetime value (CLV or often CLTV), lifetime customer value (LCV), or lifetime value (LTV) is a prediction of the net profit attributed to the entire future relationship with a customer. This insight helps the management properly assess the spending. The customer lifetime value will be high for loyal customers.

Average Cost Of Customer Acquisition

Shows the average cost of acquiring a new customer. In calculation to be included all the advertising costs and cost of promotions over a period of time.

Average Cost of Customer Acquisition

Get a real-time overview of your restaurants

Customers by Promotion

Customers By Promotion

This insight helps the restaurant's CXO assess the return on investments in promotions. The analysis helps in the better planning of promotions for restaurants in future.

Customers Activity

Shows the engagement of customers with the restaurant.This insight can lead to the creation of a customer surveys to understand the true motives of visits to the restaurants. 

Customers Activity
Segmentation NewRepeat Customers

Segmentation-New/Repeat-Customers

The more you know your customer, the better it is for your business. Some of the ways to segment your customers are.

  • Best customers
  • High valued
  • Valued
  • Now and then
  • Uncommitted
  • Idle
  • Inactive

Average Order By Segment

Identifying differences in preferences in terms of average amount spent in one order among different types of customer segments. This insight can lead to more focused sales and marketing efforts to improve the customer's share of wallet. 

Average Order by Segment
Average Margin by Segment

Average Margin By Segment

Identifying differences in preferences in terms of average earnings among different types of customer segments. This insight can lead to more focussed sales and marketing efforts to improve the customer's share of wallet for the right customer segments.

Average Frequency By Segment

Identifying differences in preferences in terms of average visits among different types of customer segments. This insight can lead to more focused sales and marketing efforts to improve the customer's share of wallet for the right customer segments.

Average Frequency by Segment
Customer Demographics (1)

Segmentation by Customer Demographics

Segmentation by customer demographics is market segmentation according to age, race, religion, gender, family size, ethnicity, income, and education. Stacking up these segments against the insights of orders, revenue, walk-ins helps the restaurants target its consumers more accurately.